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Email marketing...go where the crowd is!

Contrary to popular belief that everyone hates getting emails, most people are addicted to checking their emails more than twice a day.  Some people admitting to having alerts on for when new emails come in so they can check them instantly.

 

The big difference in successful and unsuccessful email campaigns is the not about sending more or less emails, it’s about how they are positioned and targeted through segmentation and tracking and this is where 90% of people get it wrong. Email marketing when done correctly can build not only a valuable assets for the business (the data base) but also build a relationship with your market keeping you top of mind while positioning your business as number one in your field.  The best part is, after initial set up the whole process can be automated to keep working for you while you sleep.

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